Chapter 38
Elizabeth and the gang headed to a farmer's place to help press some oil. For many viewers tuning into the live stream, this was their first time seeing oil being pressed, and both the celebs and the audience found it pretty fascinating. The farmer, Curtis James, chatted with the group while they worked.
Ronald asked, "Do you sell a lot of this olive oil?"
Curtis grinned, "It's alright. We take it to town and make a bit of hard-earned cash."
He then asked, "Have you guys ever tried this olive oil? Know any of its benefits?"
Ronald and the others shook their heads, "Never tried it, and not really sure about the benefits."
Elizabeth chimed in, "Olive oil has a pure, fragrant taste and is super nutritious."
She went on about how olive oil is great in salads, stir-fries, frying, baking, and soups.
Then she added, "Besides eating it, olive oil is awesome for moisturizing skin, hair care, weight loss, and even getting rid of wrinkles. It can also whiten and beautify the skin."
Curtis was a bit taken aback and smiled, "Wow, Elizabeth, you really know your stuff. Olive oil is indeed amazing."
He didn't expect a big star like her to know so much about olive oil.
Nancy got curious about the other benefits, "So this oil can also nourish hair and skin?"
Elizabeth nodded, "Yep, olive oil is fantastic for hair care. It can..."
She explained several ways to use wild olive oil directly for hair care. "It can also be refined into essential oil for skincare and used to make lip balm."
Curtis smiled and said, "Folks around here do use olive oil for hair and face care."
He asked Elizabeth, "We've never made lip balm before. Is it hard?"
Elizabeth replied, "Not really. You can make it with olive oil, beeswax, and vitamins. Handmade lip balm with olive oil is not only moisturizing but also safe, perfect for kids and pregnant women."
Elizabeth suggested to Curtis, "I see you have a lot of wild olive trees here, and several families pressing oil. You could try making essential oils and lip balms from the olive oil and sell them online. Pure, chemical-free products are really popular."
Curtis smiled wryly, "We tried selling olive oil online before, but not many people ordered. They usually go for well-known brands. That's why we end up selling it cheap to bulk buyers."
Elizabeth thought for a moment and said, "Then you could sell it through live streaming. Show how you press the oil and make the essential oils and lip balms. When viewers see that it's all natural and clean, they'll be more likely to buy."
Curtis's eyes lit up, "That's a great idea. If we do it, it'll definitely be clean and hygienic."
Elizabeth asked, "To make lip balm, you need beeswax. Do you have anyone here who keeps bees?"
Curtis nodded and smiled, "Yes, several families here keep bees and produce pure honey. Nearby villages do too, so beeswax isn't a problem. We just don't know how to refine essential oils and make lip balm."
Elizabeth said, "I know how to do that. I can teach you."
She reminded him, "But first, you need to get a license to legally produce before you start."
Curtis nodded, "Okay."
Arthur was surprised by Elizabeth's knowledge. The best part is that this could really benefit their show. Helping villagers get rich is a positive move. So he added, "You can use our show's live broadcast to advertise. We can put a link to your live stream. Interested viewers can click in to buy your products. Of course, you can't compromise on quality. Besides getting the license, our production team will also need to talk to the village chief to ensure everything is supervised."
If they were going to advertise through the show and do live streaming to sell products, they definitely couldn't afford to include anything of poor quality.
Curtis got a bit excited, "We're honest folks. If we can make this work, we definitely won't fake it. And like Elizabeth said, people in the live stream can supervise us anytime."
He had heard from his son, who worked in the city, about rural live streaming sales. Some villagers had tried it, but after a few months, there were hardly any viewers, let alone buyers. So they had to give up. Having the show help with advertising was a golden opportunity. He couldn't wait and called the village chief to come over and discuss it.
The village chief was thrilled when he heard about it. Since taking office, he had been looking for ways to boost the villagers' income. But it wasn't easy to find a profitable path because there wasn't anything particularly unique here. Olive oil was a local specialty, and the village committee had tried to help sell it, but the price had never gone up.
Soon, the village chief arrived at Curtis's house. Elizabeth repeated her suggestions, and the village chief was very supportive. "This is fantastic. Our village committee will definitely supervise and help them get the necessary licenses."
Elizabeth added, "Actually, it's not just olive oil and lip balm; other items in your village can also be sold through live streaming. You could open a live streaming room for all the village's agricultural products. All the high-quality products from the village can be sold this way. For example, Robert's peaches are crisp, sweet, and flavorful—better than many expensive peaches in city fruit stores. The crops you grow here use less fertilizer, and I've found them delicious these past few days. The villagers' homemade ham and pure honey can also be sold in the live stream. You can organize the village and select one or two people to specialize in live streaming. Show the live stream customers how the products are made every day on camera. This will reassure the customers. Then, whatever each household sells, just give a commission to the one or two people doing the live streaming."
The village chief nodded enthusiastically, "That's a brilliant idea. We can definitely organize something like that. It would be a great way to showcase our village's products and ensure quality control."
Curtis added, "And with the show’s help, we can reach a much larger audience. This could really change things for us."
Arthur chimed in, "We’ll support you all the way. Just make sure everything is top-notch, and we’ll help you get the word out."
The village chief smiled, "Thank you, everyone. This could be the start of something big for our village."
There are many live streams selling agricultural products now, but it's definitely not easy at the beginning. Without proper promotion and with high competition, it might not succeed. But now they had the popularity of the variety show. The show's live stream audience could be converted into ready-made customers for the village. As long as they maintained good quality and offered reasonable prices, business would likely be good.
The village chief obviously thought of this too. "The village has no shortage of agricultural products; it was just hard to sell them before. Now, if live streaming works, the villagers' lives will be much better."
He shook hands with Elizabeth and the others, "Thank you so much for coming up with such a good idea for us to get rich."
He was a smart man and naturally knew that Elizabeth and Arthur were suggesting they use the variety show's audience to sell products. If they didn't seize this opportunity, they would be fools.
At noon, Curtis's family warmly entertained the four. The production team even went out to buy vitamins and the tools needed to make lip balm and refine essential oils. The village chief went to a family that kept bees in the village and got some beeswax. In the afternoon, Elizabeth, on the live stream, taught Curtis's family, a few other villagers who were also good at pressing olive oil, and the viewers how to make lip balm. She also showed how to refine essential oils for hair and skincare.
The live stream was a hit. Viewers were fascinated by the process and impressed by the quality of the products. Orders started coming in, and the villagers were thrilled. Elizabeth's knowledge and the show's popularity had given them a new way to improve their lives.
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